Archive | March, 2017

How to do great digital PR on a budget Content Strategy

How to Do Great Digital PR on a Limited Budget

“If I was down to my last dollar, I’d spend it on public relations.” – Bill Gates, Microsoft I couldn’t agree more with Gates but then again some would say as a PR, I’m biased. Digital PR is essential to business growth and development. Whether you’re looking to attract new customers, potential investors, raise your […]

Do you have to be an extrovert to work in PR? Content Strategy

‘PR Personality’: Do You Have to Be an Extrovert to Work in PR?

The increase in use of personality tests, such as Myer-Briggs, have brought more attention to the personality labels ‘introvert’ and ‘extrovert’, but what personality type is needed to work in PR? Even though PR centres around relationship building, communicating and networking with different types of people, which undoubtedly requires a certain level of confidence, does […]

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